We don't just talk cars ... we teach how to buy them.
Get The Best Price On A New Car The
Easy And Stress-Free Way
People Love Their Cars ... But Hate Buying Them
This is sooooo true. I can't tell you how often people tell me they just can't stand the whole process of buying a new car. The distrust. The haggling. The hours at the dealership. The never-knowing-for-sure if you've paid a fair price or have been taken advantage of.
Well, no more. There's a much better way.
How? Well, it's a lot easier than you think. You see, you can save thousands of dollars on your next new car purchase with just a few clicks on your computer. And from the comfort and safety of your own home or workplace.
This means no salesman to face off with hour after hour, no more game playing, no waiting for a counter offer from "the manager", no flim-flaming the numbers so that only a math genius can keep up, no more mind-numbing, stomach-wrenching carbuying agony.
Just the lowest prices submitted right to your email account, pronto.
In Fact, It's You Who'll Be Giving The Dealer A Headache
How's that for a switch? Nice, huh?
Well, bear with me for a moment while I explain this a little bit and then I'll give you the specifics on how to do this the most effective way for yourself. You see, there's really two reasons this technique works so well.
The first is the magic of the internet. Smart carbuyers can now get the "Internet Departments" at multiple car dealerships to compete against each other for the priviledge of selling you a car. And when dealers are forced to compete in head-to-head price comparisons, car prices plummet.
Okay, that's good so far because you're not haggling at all. Instead, it's the dealers who are fighting each other ... all while you're sitting at home watching TV, or surfing the net, or at work getting stuff done. How does this happen?
Easy. You send out a single price request (I'll show you the best place to do this shortly) for the car or cars of your choice. This is then automatically routed to the Internet Departments of all the appropriate dealerships within selling distance of you. They'll then send you a quote via email, almost always within 24 hours ... sometimes just a couple of hours later.
For example, if you are curious about the price of a new 2013 Honda Accord and would consider buying one if the deal was crazy enough, your request will go to all the competing Honda dealers in your area who would like to sell it to you. You would then compare their quotes before even setting foot in a dealership, negotiate still more with them online if you choose, buy from the lowest bidder, or walk away from the whole thing as a learning experience.
It's also notable that your requests don't go to a salesperson. As I said, they go to the Internet Department. The job of this department is to get cars off the lot as quickly as possible. Their job is to reduce the overall carrying costs of the dealership for unsold cars. They also do not pay commissions to a salesperson on these sales.
And because they've received your request via an open, dealer-wide quote system (free and no obligation to you, by the way ... more on this in a moment), they know that other dealers will be trying to undersell them as well.
So there's a very strong incentive for them to give you their very best price from the get go, because they know if they don't, one of their competitors will. Getting quotes at invoice price or below is not at all unusual.
They figure they'll make up for the cheap sale by maybe getting your warranty and maintenance work over the years, perhaps by getting your loan, maybe sell you an extended warranty or get another family member or referral to buy down the road. The worst case is that they at least get a vehicle off the lot that they're paying finance charges for.
Okay, almost done and at the good part. Just let me quickly explain the second reason this works so well.
It Takes Advantage Of A Sluggish Economy
The bottom line is that the car market has been weak for some time now. And not too long ago, car sales plunged to the worst results in over 25 years due to the financial crisis. Even the world leader, Toyota, suffered its first loss in 70 years.
And currently car sales have kind of stabilized at slightly improved but still weak levels. Many dealers are still under intense pressure and those automakers that have recovered somewhat are those who have offered aggressive discounts and incentives. The fact is, the blood is still running in the showrooms and that's the exact time to buy, if you can. They are desperate for your business.
In my entire lifetime, there's never been a better time to be a carbuyer. It's the strongest buyer's market I've ever witnessed. At last, a bad economy has cut consumers a break. The result is significantly lower car prices. Just ask your friends and relatives who have bought recently.
Tips For Dealing With the Quotes Once You Get Them:
You can compare the quotes and simply go with the best ... or you can easily negotiate still further if you like. It's up to you.
If you want to negotiate further, which I recommend, you can respond to the highest bidders with an email telling them you have gotten a lower competitive quote. Never tell them what it is. Just tell them you'll consider their new offer if they want to send one. Simple, that's it.
You can even do something similar with the low bidder if you are not satisfied with the price. I don't recommend lying in any way. At the same time, you don't have to tell them they were the lowest bidder either. You can just tell them the truth, something like,
"Based on your offer, I'm not prepared to purchase this vehicle at this price. If you'd like to submit another offer, I'd certainly consider it. It's up to you."
When no one is sending you any more quotes, you know you've gotten the best price. You've won ... and you've won on your own terms. If you think you'd like to buy it, tell them you'll buy it at their quoted price only after you test drive the vehicle. Now it's up to you. You can do whatever you want.
One last tip, always remember that the best time to buy a new car is when you don't really need one. Your lack of urgency will also put you in a very strong position. You can get quotes from time to time and then pounce when you see an absolutely crazy offer.
Okay, Here's Where To Do It:
For those possibly making a purchase generally within the next few days to the next few weeks (if the price is right), my personal choice is definitely CarWoo because they're totally anonymous, meaning the dealerships don't get your full name, email, phone # ... anything. It's all done online. They also have massive dealer participation and longstanding credibility. It's just a very consumer-friendly process, for a change.
Another plus is they used to charge $49, but now it's free (at least for now ... I will update here if that changes).
The sign-up process is also quick and easy. You tell them what you want, pick a password and answer a few brief questions about the vehicle you're interested in and you're ready to go. And sometimes, you may have to take a few seconds to verify a text message. They do this randomly to prove you are a real person. All in all, the whole process takes about 2 minutes.
So, to get started, just head over to CarWoo.
Incidentally, Canadian and other international buyers should use a zipcode from the city they intend to buy from.
Please Note: If for any reason CarWoo does not have coverage in your area, or if you simply want to get more dealers involved, you can also get free quotes at TrueCar.com as well as Edmunds.com.
Have fun turning the tables with this ... and let me know how you do.
All the best - Josh
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